Measuring Marketing ROI with Dynamic Phone Number Insertion

Learn how TRACK’s lead management software combines a simple javascript library with an intelligent allocation of Twilio programmable phone numbers to bring clarity and precision to marketing campaigns for independently owned hotels. With dynamic phone number insertion, TRACK helps clients understand the buyer’s funnel, increase conversion, and allocate their marketing spend to level the playing field in the hospitality industry.
Pranav Deshpande, Patrick Power