Scaling Multilingual Conversations for More Equitable Education

By 2030, 40 million children will be from low-income, immigrant families in the US. TalkingPoints enables teachers to engage these parents in student learning through a multilingual SMS platform, facilitating 5 million+ conversations. We’ll share lessons from scaling multilingual SMS that achieved higher engagement for 87% of users. Learnings include: how to triage and prioritize message content for translation, optimize number pools for delivery, and analyze sentiment to increase engagement.