Matt is the Head of Ad-tech and Measurement at Foxtel Group. Matt brings over 10 years of experience in digital media planning and buying, analytics, data, insights and audience strategy. Matt’s expertise centres around implementing data-led solutions to enhance digital advertising performance, while bridging the gap between data teams, tech partners, product, brand, and marketing teams. During his tenure at Foxtel Group, Matt has been involved with the launch of streaming services Kayo Sports, BINGE and Flash News, managing ad-tech procurement, audience integrations, data visualisation and media performance reporting.