How do you know if you’re making the most out of your ad budget in 2025? Gaining a true understanding of your campaign performance, means your teams need to be able to identify which critical touchpoints lead to meaningful conversions for your business.

Learn how TechStyle Fashion Group leverages Segment CDP to send conversion events to media publishers for lower latency, better attribution, and campaign optimization. Leveraging their own customer data with Meta and Pinterest Conversions APIs, TechStyle is able to increase Return on Ad spend and drive more accurate measurement, audience targeting, and performance insights across marketing channels.