Sarah serves as the Director of LeadAR, the aesthetics industry’s leading CRM built to automate lead management, follow-ups, and patient care. Launched in 2023 under the Aesthetic Record Brands portfolio, LeadAR now supports hundreds of practices with its user-friendly, data-driven approach to growth. Under Sarah’s direction, the platform has rapidly evolved into a market leader, helping aesthetic businesses streamline operations, boost productivity, and scale with confidence. Her leadership has been instrumental in positioning LeadAR as the go-to solution for practices seeking a smarter, more strategic approach to client engagement.
Sarah brings a wealth of experience to her role, shaped by prior leadership positions at Dillard’s Inc. and Altitude Trampoline Park. At Dillard’s, she refined her management skills in a high-performance retail environment, while her work at Altitude helped launch the company into one of the country’s top family entertainment franchises. These experiences gave Sarah a deep understanding of how to build and scale successful operations—insights she now applies daily at LeadAR.
Her passion for innovation, strategic thinking, and measurable outcomes continues to fuel LeadAR’s growth and impact in the aesthetics space. Sarah is also a respected speaker and contributor at industry events like Aesthetic Next, where she shares her expertise to educate and inspire others in the field.