Lightning Talk | 200 - Intermediate
Achieving everyday luxury: How Aritzia’s CX leverages Twilio to provide luxury experiences to clients
Retail
Contact center technology
Technical
C-suite
Details
In this session, Aritzia unpacks why CX is a growth lever in retail, where they invest, and how they power every interaction with customer data. Aritzia’s motto is ‘Everyday Luxury’, and this session will dive into what it means to build luxury experiences, by recognising what luxury looks like and meeting your customers where they are. Walk away with a practical understanding of how to identify problems in CX, and create steps to raise the bar through developing better tools and processes.
Product(s): Twilio Flex
Audience company size: Enterprise
Speakers