How TextKit Takes Twilio Channels Beyond the Contact Center
See how TextKit takes Twilio Channels beyond the contact center to front-line teams, enabling them to build customer loyalty and grow sales through personalized outreach. By working with some of the largest telecom operators, we saw how retail staff created intent and drove purchases over messaging, even when stores were closed during the pandemic. Learn about the vital role front-line users play, how we worked with Twilio, and how any developer or business can easily add what we’ve built to their web/mobile user experience.
Ticket Type:
SIGNAL All Access
Free (Explorer)
Building with Twilio Channels
Talk - 15 min
Kevin Gervais

Co-Founder at Statflo

Kevin discovered his passion for coding at 7 years old. He worked closely with his brother Ian to start several agencies over the years and started creating two-way SMS applications in 2006. He co-founded Statflo in 2012 with a goal to bring the same visibility found in other channels to front-line staff. Kevin is passionate about innovation and can be found running an innovation lab in Toronto, diving into AI, GraphQL, Gatsby, and headless web design. He loves to find ways to combine technology, psychology and data to create a buying experience.

Melissa Yuen

Product Marketing Manager at Statflo

Melissa Yuen is the Product Marketing Manager at Statflo, where she oversees the go-to-market strategy for product and feature releases. She enjoys being the "translator" for the product and marketing teams, helping to break down technical aspects while adding a marketing-friendly spin. She is passionate about SaaS products that disrupt traditional industries and improve user experience. Her background in retail operations, product support, and FinTech marketing provides her with valuable end-user insights that fuel her marketing ideas.