Making it "Just Work"
It's called Black Friday for a reason. For many retailers, this is the first day of the year where they go from red to black. And therefore this is arguably the most important day of the year for many of our customers. Twilio customers rely on marketing and transactional communications to reach their customer base without delay. This last Black Friday and Cyber Monday weekend, Twilio SendGrid sent over 16.5 billions emails and witnessed no noticeable delays. All this was accomplished without a single alert waking up an engineer. In this session, our experts will share how we prepare for this annual influx in traffic.
Ticket Type:
SIGNAL All Access
Paid (All-Access)
Developers and Engineers
Product Managers
Solutions Architect
Technical Leaders
Talk to Experts
Intermediate (201)
Email API
Best Practices
Technical Session
Developing and Deploying Customer Engagement Apps
On Demand
Robert Acosta

Principal Engineer at Twilio

Robert lives to build! Having built APIs for the better part of his career, Robert loves to dive deep into the challenges that face organizations with distributed systems. Once a C# and Java enthusiast, Robert made the conversion to Go and now co-hosts the Orange County Gophers meetup where he helps the developer community build APIs faster and more reliably. In his role at Twilio, Robert designs and implements the services that power the engine that pushes over 4.2 billion emails to end users every day.

John Martin

Sr Manager, Infrastructure Engineering at Twilio

John is a Sr Manager in Twilio SendGrid's Infrastructure Engineering team. A southern California native, he spends his days working with a wide variety of teams to build solutions which gather insights into how our services are performing for our customers. When not working, John spends his time working on his music, playing with his dogs, or building a new massive LEGO project to show off on video chats.

Suchit Parikh

Principal Software Engineer - Email Infrastructure at Twilio

Suchit has been a part of SendGrid, now the Twilio Email Platform, since mid 2012. Working at SendGrid, he fell in love with solving software problems for systems as scale. The challenges and rewards as a 'Gridder have been the most satisfying of his career. He has enjoyed being part of this family even more.

Suchit is a passionate about social impact and primarily focuses his efforts towards enabling people from underrepresented groups and advocating mental health wellness. He is also an amateur photographer who loves portrait photography.