Digital Transformation

October 17, 1:15pm PT, Eve Room

Fighting the Talent War to Achieve Digital Transformation Goals

The race for top technical talent is fiercer than ever. As more roles require increasing technical familiarity and skill, from sales to back office to data science, the race between companies to hire and retain top talent is heating up. Hear from this panel of experts on best practices and approaches to recruit, retain, and develop top technical talent in a highly competitive market.

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Andrea Barrett

Urban Sitter
Co-Founder & Chief Product Officer

Andrea Barrett is Co-Founder and Chief Product Officer at UrbanSitter, overseeing both product and engineering teams. As an Internet veteran, she brings with her more than a decade of experience in software development, product management and team development. Prior to founding UrbanSitter, Andrea was Director of Product Management at TripIt, helping to improve the lives of frequent travelers everywhere. Prior to that, she managed supply chain operations and software development at Intel.

Doug Landis


Emergence Capital
Growth Partner

Doug lives and breathes all things sales and go to market. As Growth Partner at Emergence Capital, Doug is chartered with creating a platform to share go to market insights and strategies that will help their portfolio companies scale, grow and ultimately become the next Billion dollar SaaS company. Prior to joining Emergence Doug spent 12+ years driving sales productivity & efficiency inside of the world’s top technology companies such as Box, Salesforce and Google.

Desiree Motamedi

Head of Developer Marketing

Desiree Motamedi has almost two decades of experience building and executing successful go-to-market strategies. As head of Developer Product Marketing at Facebook, she manages marketing to the developer ecosystem – through superior inbound, outbound, strategy and content. Her efforts are focused on getting developers excited about Facebook’s global reach and innovation, with measurable results. She leads a growing team that drives the conversation around emerging technologies such as augmented reality, virtual reality, artificial intelligence, Building 8, and open source initiatives, on a global scale. Prior to joining Facebook, Desiree was Product Marketing Lead for Mobile Apps at Google. There she was responsible for rolling thunder marketing strategy for mobile app developers and built a vibrant developer ecosystem around the Mobile App Ads Platform, which includes AdMob, AdWords, and Google Analytics. She formed the cross-functional team comprised of various stakeholders touching mobile apps, and created a cohesive narrative for mobile apps across Google. A graduate of University of California, Santa Cruz, Desiree started her career in Silicon Valley with Adobe, where she spent over 7 years as Group Product Marketing Manager. She oversaw several product launches including the Adobe Flash Media Server family of products and repackaging of Creative Suite. Desiree’s strength lies in her ability to orchestrate the efforts of multiple groups and coordinate with counterparts across teams from product marketing to PR to finance. She brings her technical knowledge, communication skills, and boundless energy into all her endeavors.

Alyson Welch

Vice President of Sales

Alyson is a sales leader with over 20 years of experience in the B2B, application security, and SaaS marketplaces. She excels in organizational planning and has built enterprise sales capabilities from the ground up in both Fortune 1000/mid-cap and early stage start-up. An expert in strategy and operations, Alyson has successfully designed and executed turnaround strategies for large revenue divisions (>$100M). She is recognized for developing next-generation leaders and excels in scaling successful sales engines. Her ability to efficiently deliver results at every stage of growth makes her a powerful leader and advisor to companies of all sizes.

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