Secure and personalised communication is crucial in financial services for establishing customer trust. Join our session to learn from smava, a leading loan comparison platform, about how they build trust using RCS and WhatsApp to provide seamless customer experiences. Discover how to make the transition from SMS to RCS and benefit from more enriched, interactive communications in today's competitive market. Explore smava's strategies for integrating messaging and voice calls into a unified communication approach. This session offers valuable insights into fostering genuine customer connections and enhancing their overall experience and trust in your brand.