Bear Douglas


SlackDeveloper Advocacy Lead

Bear Douglas leads Developer Relations at Slack, where she and her team help developers build more pleasant and productive ways to work. Before Slack, she led the Developer Relations teams for the mobile and data platforms at Twitter, and worked on native mobile DevRel at Facebook and Parse. She's passionate about developer experience, great documentation, and a cappella music.

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AI and Authentic Comms

October 18, 5:15pm PT, Jarvis Room

Lessons Learned from 1,000 Bots

In the two years since Slack launched its platform, over 1,000 bots and apps have been listed in its App Directory. In this talk, we’ll cover what we’ve seen makes bots successful, including case studies about: -Elements of good onboarding -How A/B testing your words can pay major dividends -How blending chat-based UI and interactive elements can boost engagement -An example from