Better Together: How Rakuten powers over 10,000 real-time personalized recommendation feeds per minute with the Segment Customer Data Platform.

Since implementing the Segment CDP to rebuild their entire consumer platform five years ago, Rakuten has continued to grow and win at customer engagement by delivering over 10,000 real-time personalized recommendation feeds per minute to their over 17 million members.

Today, as Rakuten continues to expand and deliver personalized experiences, they are further innovating their approach to anticipating customer expectations.

Join us in a fireside chat to learn more about how Rakuten is delivering these amazing results, while at the same time, using a steady stream of accurate, complete, and timely data to win at customer engagement, predicting their members’ shopping journeys, and unleashing the power of customer data with the Segment CDP.

Robin Grochol - Twilio
Ari Hirbod - Rakuten

Speakers